Heather Sittig, CEO and founder of Relola, is an entrepreneur who enjoys actualizing untapped market potential. In 2002, she founded Maison Nouveau, a disruptive real estate company that was later acquired by McGuire in 2010. Sittig brings the same spirit of disruption along with the experience of building a business from the ground up and scaling a team through market expansion to Relola. Today Sittig leads Relola with a vision for creating a global resource that provides explicit market value while also providing intrinsic knowledge value to people everywhere. Sittig is a graduate of the University of Washington, where she completed three majors and received her B.A. in English with a writing emphasis, as well as architecture and geology. Sittig regularly speaks at international conferences to share her expertise on the future of social media.