Gen C is a powerful new force in consumer culture. It's a term we use to describe people who care deeply about creation, curation, connection and community. It's not an age group; it's an attitude and mindset defined by key characteristics.
Gen C is not a target audience, but a community of digital natives that will partner with brands that create a fresh, cultural capital to talk about a process, which also gives them "status" within their cohorts or "tribes" and social networks.
Plan Your Time with the Event Planner
Create a custom schedule for your time in Boston.
Used the Event Planner before? Log in here:
Never used the Event Planner before? Create one now:Create Planner