REALTORS® Conference & Expo November 2-5, 2018 - Boston, MA

Secrets of Top-selling Agents: Niche Marketing


When most REALTORS® think of a niche market, they think of foreclosures, waterfront property, luxury homes, etc. This session shows agents how to find their true niche by focusing not on a particular type of real estate, but rather on the activities and interests that they love most. Learn a three-step system for identifying and dominating a niche from some of the biggest names in real estate, including Barbara Corcoran, Tom Ferry, Dave Liniger and Gary Keller.