REALTORS® CONFERENCE & EXPO  NOVEMBER 2-5, 2018  BOSTON, MA

Cause Marketing: Keeping Up with Consumers’ Expectations

Description

Recent data shows that 90% of consumers are more likely to trust and stay loyal to companies/services that actively back social causes, and 88% want to hear about a company's specific social responsibilities and environmental and governance efforts. This speaker shares how one company's decision has transformed a community and its client base. Uncover how to select a cause, implement a program and get results from a business perspective.

Speakers